R. Lance Holbert
R. Lance Holbert
Departments: Communication and Social Influence, Media & Communication
Weiss Hall, Room 216A


R. Lance Holbert is Professor within Temple University’s Department of Communication and Social Influence. He studies political communication with a particular focus on persuasion-based processes of media influence. He has authored or co-authored over 90 peer-reviewed journal articles, books or book chapters. Professor Holbert is also a Distinguished Research Fellow in the University of Pennsylvania’s Annenberg Public Policy Center. He was recently named Editor-Elect of Journal of Communication, the International Communication Association’s flagship publication. He has served as Chair of ICA’s and NCA’s Mass Communication Divisions, as well as NCA’s Political Communication Division. He was named the 2012 Teacher of the Year by the National Communication Association’s Mass Communication Division.


1991University of RochesterBAHistory
1993Syracuse UniversityMSTelevision-Radio-Film
1993Syracuse UniversityMPAPublic Administration
2000University of WisconsinPhDMass Communication


  • Holbert, R. L., Hardy, B. W., Park, E., Robinson, N. W., Jung, H., Zeng, C., Drouin, E., & Sweeney, K. (2018). Addressing a statistical power-alpha level blind spot in political- and health-related media research: Discontinuous criterion power analyses. ANNALS of the International Communication Association, 42 (2), 75-92. Doi: 10.1080/23808985.2018.1459198
  • Cohen, J., & Holbert, R. L. (2018). Assessing the predictive value of parasocial relationship intensity in a political context. Communication Research (Online First). Doi: 10.1177/0093650218759446
  • Robinson, N. W., Zeng, C., & Holbert, R. L. (2018). The stubborn pervasiveness of television news in the digital age and the field’s attention to the medium, 2010-2014. Journal of Broadcasting & Electronic Media, 62, 287-301. Doi: 10.1080/08838151.2018.1451857 
  • Holbert, R. L., Hardy, B. W., & LaMarre, H. L. (2017). A normative assessment of 2016 political convention speech exposure: Perceived political threats and anticipated general election legitimacy. American Behavioral Scientist, 61, 379-400. Doi: 10.1177/0002764217693275
  • Holbert, R. L., Zeng, C., & Robinson, N. W. (2017). Adopting an integrated behavioral model (IBM) approach to news media exposure: A focus on experiential and instrumental attitudes toward politics. Mass Communication & Society, 20, 573-593. Doi: 10.1080/15205436.2016.1274764
  • DeAndrea, D. C., & Holbert, R. L. (2017). Increasing clarity where it is needed most: Articulating and evaluating theoretical contributions. ANNALS of the International Communication Association41, 168-180. Doi: 10.1080/23808985.2017.1304163
  • Gottfried, J., Hardy, B. W., Holbert, R. L., Winneg, K., & Jamieson, K. H. (2017). The changing nature of political debate consumption: Social media, multitasking, and knowledge generation. Political Communication, 34, 172-199. Doi: 10.1080/10584609.2016.1154120
  • Weeks, B. E., Ksiazek, T. E., & Holbert, R. L. (2016). Partisan enclaves or shared media experiences? A network approach to understanding citizens’ political news environments. Journal of Broadcasting & Electronic Media60, 248-268. Doi: 10.1080/08838151.2016.1164170
  • Peifer, J. T., & Holbert, R. L. (2016). Appreciation of pro-attitudinal versus counter-attitudinal political humor: A cognitive consistency approach to the study of political entertainment. Communication Quarterly64, 16-35. Doi: 10.1080/01463373.2015.1078828
  • Holbert, R. L., & Grill, C. (2015). Clarifying and expanding the use of confirmatory factor analysis in journalism and mass communication research. Journalism & Mass Communication Quarterly92, 292-319. Doi: 10.1177/1077699015583718