Heather LaMarre
Heather LaMarre
Associate Professor
Departments: Communication and Social Influence, Media & Communication
Weiss Hall, Room 220

Biography

Heather LaMarre’s focus lies at the intersection of political communication, public opinion and strategic communication. Specifically, she is interested in the role emergent and alternative media play in shaping attitudes, behaviors and opinions among key publics. LaMarre’s recent work in that area examines the influence of social and entertainment media on corporate political behaviors, issue attitudes and public communication strategies.

Education

Degree

Field

School

PhD

Mass Communication, Political Communication, Public Opinion

The Ohio State University

Courses Taught

Number

Name

Level

STRC 2552

Introduction to Public Relations

Undergraduate

Publications

Type

Publication Title

Co-Authors

Publisher

Location

Year

Misc.

Journal Article

Ability matters: Testing the differential effects of political news and late-night political comedy on cognitive responses and the role of ability in micro-level opinion formation

Walther, W.

International Journal of Public Opinion Research

2013

25, 303-322; DOI: 10.1093/ijpor/edt008

Journal Article

When parody and reality collide: Examining the effects of Colbert’s Super PAC satire on issue knowledge and policy engagement across media formats

International Journal of Communication

2013

7, 394-413; DOI: 19328036/20130005

Journal Article

Examining the intertextuality of fictional political comedy and real-world political news

Landreville, K. D.

Media Psychology

2013

16, 347-369; DOI: 10.1080/15213269.2013.796585

Journal Article

The influence of late-night TV comedy viewing on political talk: A moderated-mediation model

Landreville, K. D. & Holbert, R. L.

The International Journal of Press-Politics

2010

15, 482-498; DOI: 10.1177/1940161210371506

Journal Article

The irony of satire: Political ideology and the motivation to see what you want to see in The Colbert Report

Landreville, K. D. & Beam, M. A.

The International Journal of Press/Politics

2009

14, 212-231; DOI: 10.1177/1940161208330904

Service

Name

Type of Service

Position

Dates Active

MM&C

College

Member